Privacy Policy

1. Introduction

House And Land Packages Pty Ltd (ABN 92 631 641 408) ("HALP", "we", "us", or "our") operates multiple property and business directory platforms including:

www.halp.com.au
www.boutiquedevelopments.com.au
Associated websites within our network

We are committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). "Personal Information" has the meaning given in the Privacy Act, being in sum — information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether true or not, and whether recorded in material form or not.

This Privacy Policy explains how we collect, use, store, disclose, and manage your personal information we collect either from you when you use our websites, services, and platforms or otherwise interact with us, or from third parties.

2. Information We Collect and How we Collect it

2.1 Personal Information

We may collect the following types of personal information:

Contact Information: Name; Email address; Phone number (mobile and/or landline); Mailing address; Suburb, state, and postcode.

Property-Related Information: Property search preferences; Property budget and finance capacity; Preferred locations and school zones; Property type preferences (house and land, off-the-plan, etc.); Investment or owner-occupier status.

Professional Information (for Business Listings): Business name and trading name; ABN/ACN; Business address; Professional licenses and credentials; Professional Indemnity Insurance certificates and details; Trust Account details (where applicable for verification); Business logo and marketing materials; Service areas and specializations.

Mortgage and Finance Information: Income details; Employment status; Deposit amount available; Current mortgage or rental commitments; Credit-related information (via third-party providers only).

Account Information: Username and password (encrypted); Account preferences and settings; Subscription and payment history; Saved searches and properties; Communication preferences.

Inquiry and Communication Data: Messages sent through our contact forms; Email correspondence; Phone call records (when you contact us); Feedback and survey responses; Customer support interactions.

2.2 Automatically Collected Information

When you visit our websites, we automatically collect technical information (IP address, browser, device, OS), usage data (pages visited, searches, click paths), and general location data (IP-based and, with permission, precise on mobile).

2.3 Information from Third Parties

We may receive information about you from real estate agents, developers, and builders; mortgage brokers and financial service providers; property data providers; credit reporting agencies (with your consent); social media platforms; marketing and analytics providers; government databases; and organisations you work with.

2.4 Information You Choose to Provide

We may also collect information when you subscribe to newsletters or alerts, register for an account, complete mortgage calculators, download guides, submit property or business listings, participate in surveys or promotions, provide reviews, or attend our events.

3. How We Use Your Information

3.1 Primary Uses

Service Delivery: Provide access to our property search and discovery platforms; connect you with property developers, builders, and real estate agents; facilitate mortgage broker connections and home loan services; deliver school zone information and property insights; process and display property listings; manage business directory listings and subscriptions.

Communication: Respond to your inquiries and provide customer support; send property alerts; mortgage and finance updates; service-related notifications; account and subscription information.

Platform Improvement: Analyze usage patterns; develop new features; conduct market research; test and optimize performance; improve search algorithms.

Marketing (with consent): Newsletters about property market trends; new developments and listings; partner services; promotional campaigns; educational content and buying guides.

3.2 Legitimate Interests

We may also process your information based on legitimate business interests, including preventing fraud, enforcing Terms of Service, protecting our legal rights, complying with legal obligations, managing our business, and conducting analytics.

4. Information Sharing and Disclosure

4.1 When We Share Your Information

We may share your personal information with property industry partners (developers, builders, real estate agents, project marketing and sales teams), financial services partners (mortgage brokers, lenders, aggregators), professional service providers (conveyancers, inspectors, valuers, utility connection services), technology and service providers (Amazon Web Services (AWS), Pipedrive, ActiveCampaign, Google Workspace/Drive, Stripe, Google Analytics, marketing automation and SMS providers), business operations (related bodies corporate, professional advisors, business successors), and legal requirements (government agencies, courts, regulatory authorities).

4.2 How We Share Information

Property Listing Inquiries go directly to the listing agent, developer, or builder. HALP does not store or process these property-specific inquiries — the property advertiser becomes the data controller.

General Platform Inquiries (Contact Us, Join Us, Advertise With Us) are collected and stored by HALP in Pipedrive and ActiveCampaign, with supporting documentation in Google Drive.

Business Directory: If you list your business, your business information is publicly displayed on our websites.

Aggregated Data: We may share anonymized, aggregated data that does not identify you personally for industry reporting.

4.3 No Sale of Personal Information

We do not sell your personal information to third parties. Any sharing is done with your consent, to provide services you have requested, with service providers, for the permitted purposes above, or as required by law.

5. Data Security and Storage

5.1 Security Measures

SSL encryption in transit; encrypted storage; secure authentication and access controls; regular security assessments; restricted staff access; secure AWS data centers; regular backups on AWS; PCI-DSS compliant payment processing through Stripe; staff privacy training.

Payment processing is handled by Stripe. HALP does not store complete credit card numbers on our servers; tokenized payment methods are used for recurring subscriptions.

5.2 Data Retention

Account information: retained while active plus 7 years after closure. Inquiry and communication records: up to 7 years. Transaction records: 7 years (tax and legal compliance). Marketing data: until you unsubscribe. Website analytics: typically 26 months. After the retention period we securely delete or anonymize your personal information where practical.

5.3 Data Storage Locations

Data may be stored on secure Australian servers, with AWS, and with cloud service providers who may store data internationally (Pipedrive, ActiveCampaign).

6. Cookies and Tracking Technologies

We use essential, analytics, functional, and marketing cookies. You can control cookies through your browser settings, our cookie consent banner, and third-party opt-out tools. Disabling certain cookies may limit website functionality. We may also use web beacons, pixel tags, local storage, and social media widgets.

7. Your Privacy Rights

7.1 Access and Correction

You may access, correct, or receive a copy of your personal information. Contact privacy@halp.com.au.

7.2 Opt-Out and Unsubscribe

Unsubscribe from marketing emails using the link in each email; opt out of SMS by replying "STOP"; update preferences in your account; contact us for specific requests. You cannot opt out of essential service communications.

7.3 Account Deletion

Request deletion at privacy@halp.com.au. We will confirm your identity, delete your account and personal information (subject to legal retention), and notify you once deletion is complete.

7.4 Data Portability

You may request a copy of your personal information in a commonly used, machine-readable format.

7.5 Complaint Process

Contact our Privacy Officer at privacy@halp.com.au; we acknowledge within 7 days and respond within 30 days. If unsatisfied, contact the OAIC at www.oaic.gov.au, 1300 363 992, enquiries@oaic.gov.au.

8. Children's Privacy

Our services are not intended for children under 18. If we become aware that we have collected information from a child under 18 without parental consent, we will take steps to delete it promptly.

9. Third-Party Links and Services

Our websites may contain links to third-party sites — we are not responsible for their privacy practices. Third-party services we use include AWS, Google Analytics, Pipedrive, ActiveCampaign, Google Drive, Stripe, and social media platforms.

10. International Data Transfers

Some service providers are located overseas or store data internationally. When we transfer information outside Australia we ensure similar privacy protections, appropriate contractual protections, or your consent. Countries include the United States (AWS, Stripe, Google, Pipedrive, ActiveCampaign) and EU countries.

11. Marketing and Direct Marketing

With your consent, we may send property listings and alerts, newsletters, information about new developments, home loan updates, educational content, and promotional offers. Consent is obtained when you subscribe, create an account, submit an inquiry, or download resources. You can opt out at any time via unsubscribe links, account settings, "STOP" SMS replies, or unsubscribe@halp.com.au. We do not share your information with third parties for their own direct marketing without your explicit consent.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes are notified via the "Last Updated" date, email to account holders, and prominent notice on our websites.

13. Contact Us

Privacy Officer — Email: privacy@halp.com.au · Phone: 1300 137 406 · Mail: 235 Glen Huntly Road, Elsternwick VIC 3185.

Response times: general inquiries within 5 business days; access requests within 30 days; complaint investigations within 30 days.

14. Frequently Asked Questions

Q1. What personal information does HALP collect? Contact details, property search preferences, mortgage and finance information, business listing details, account information, and technical data. See section 2.

Q2. How does HALP use my information? To deliver services, respond to inquiries, improve platforms, and — with your consent — send marketing. See section 3.

Q3. Does HALP sell my personal information? No. See section 4.3.

Q4. Who does HALP share my information with? Property partners, finance partners, technology providers, professional advisors, and regulatory bodies where required. See section 4.

Q5. Is my information stored in Australia? Some in Australia; some overseas via service providers. See sections 5.3 and 10.

Q6. How long is my information kept? Account/transaction records 7 years; marketing until unsubscribe; analytics ~26 months. See section 5.2.

Q7. How can I access, correct or delete my information? Email privacy@halp.com.au. See section 7.

Q8. How do I opt out of marketing? Unsubscribe link, "STOP" SMS, account preferences, or unsubscribe@halp.com.au. See section 11.3.

Q9. How do I make a privacy complaint? Contact privacy@halp.com.au; escalate to the OAIC if unresolved. See section 7.5.